Do you take real advantage of your m5 view page? Some of you are saying what is he talking about? Look at this link
http://www.shopbakersnook.com/m5_view_item.html?m5:item=3192
Now that we all know what I am talking about here this link is to a product on my site. Now look at the key information I put on this product. What I am telling them is that I ship a customers order 99% of the time the day they place it and also I have the new SSV. The reason I do this is many people find my site through the m-5 view of my products. This is mainly due to my faithful uploading of my products to Froogle. This is prime cyber real estate space that needs a quick message and to the point about your business. I chose the 99% same day shipping message and people love seeing that. This tells my customers that we are serious and on the ball about our customer service. I would encourage everybody to take a look at your M-5 product space and think about what you want to communicate to your customers in a fast and clean way. Always keep your message short and to the point in this area. I would not write to much in this area then you will lose your customers attention and your message your trying to communicate to them will be lost.
PS I know their is a real technical name for the M-5 thing maybe Shane can tell us what to call it.
Thank you for taking the time to read this.
Brian