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WebsiteForge is your unfair advantage Reason #13 Use your WebsiteForge members area as a master dashboard to send out notices about events, products, sales, and important announcements about your business to all of your social media outlets!

WebsiteForge is your unfair advantage Reason # 12.  Get more time to do what you need when you utilize the amazing built in features of our powerful system.  Don't spend precious time shopping around for ways to handle authentication and text marketing with other companies or evaluating pricing schemes with 3rd party sources to plug in to your what was supposed to be cheap/free site that is now a money pit!

WebsiteForge has an amazing feature that allows you to customize and automate a message to your customers that have made a purchase from you.  Allowing you to ask for a review, you can offer them incentives for their review, you can send them a link to a poll on ways to improve your products or services.  So many options with such a simple yet powerful feature.  How will you take advantage of this feature?

Quickly and easily print labels for your orders and update tracking info without having to mess with shipper websites or programs.  Simply login to your WebsiteForge dashboard and manage your orders, create labels, update tracking info and inform your customers in just a few easy clicks!

WebsiteForge will help you keep your website updated, every month, at your request. Remote Hands is our white glove content service. With Remote Hands, you can send us changes you wish to make to your content, such as adding or editing information, adding pictures, or even adding a coupon or a sale, anything that has to do with your content! Remote Hands saves you time and money, gives you more time to do the things you want while keeping your website up-to-date! That's winning!

Easily offer incentives and create return buyers with our Customer Loyalty Rewards feature. This amazing feature allows you to set your own rules for Store Credit / Virtual Wallet Dollars / Rewards Dollars or Points. By offering incentives such as rewards points (dollars) you increase customer satisfaction, turning your one-time shoppers into repeat buyers and raving fans!

Research has shown for a long time, that ratings and reviews play a factor in how people buy online.  "Products with reviews are 270% more likely to be bought than a product without." according to Speigel Research Centre.  And "In the U.S., 68% of online shoppers are more likely to engage with businesses that have positive reviews" (BrightLocal)

WebsiteForge has built in capabilities to collect reviews on your products, no 3rd party plugins required!

During these times, having reliable recurring revenue can mean the difference between going out of business or taking your business to the next level.  Whether you sell a product or service on a recurring basis, WebsiteForge has you covered!  Get your products and services out there with our robust tools and offer them as a one time purchase or recurring on whatever interval you want to sell at!  More tools that benefit your businesses bottom line!

Are you ready to experience a flexible coupon system that can offer intelligent discounts that will increase sales? 

You can create announcements about your coupons too!  If someone adds something to the cart you can let them know they are XX amount of dollars away from a promotion!  Helping increase conversions and creating a culture of return buyers on your website.

Many companies offer discounts, but they are usually fairly limited and require you to compromise on what it is you want to offer. With the WebsiteForge system there are no 3rd party insecure plugins to deal with or hassles with incompatible offers! 

WebsiteForge has some really great re-marketing features that benefit you at no extra cost.  One of these great features is the automated abandoned cart notice.  This notice is completely configurable.  So you can send out a unique message to your potential buyers if they abandoned cart, increasing sales without tons of effort on your part.  Once you configure your notice it handles the rest!  Easy, fast tools that help you succeed with your online business.

We've written about this and given examples and shown results on why this is such a big deal.  Read more here.  I wanted to take this a step further and show you the exact verbiage from the Official Google Blog post :

"Here at Google we're obsessed with speed, in our products and on the web. As part of that effort, today we're including a new signal in our search ranking algorithms: site speed. Site speed reflects how quickly a website responds to web requests."

~  Add products to the website AND Amazon from one Dashboard!
~  Manage Inventory from one Dashboard!
~  Manage Orders from one Dashboard!

 
When you have the same site that thousands of others use you look the same to the search engines.  We create a custom experience for you and your customers and that sets you up to succeed in more ways than you even realized you needed!

 Let WebsiteForge help!  We can make changes for you, read more about this service here.

 We make features and services that are your unfair advantage!

Our new website builder has had a few updates.  If you are a current websiteforge customer with a responsive site you have got to check these out!!!  We've also added some other great features not related to the new builder.  Check them out below:

• Auto centering all frames contents (new buider)
• Parent / Child formatting updates (new Builder)
• Updated Undo options (new builder)
• Auto Image sizing (new builder)
• ShipEngine Integration (create labels right from your order with discounted pricing)
• Amazon Pay Integration (accept credit cards from Amazon Pay )
• Mass Mailer updates.
• Automated Abandoned Cart notice (re-marketing tool)
• Automated requests for product review (re-marketing tool)

We are so happy and proud to serve our clients and to be able to continue to serve you through these tough times! Blessings be! 🙏🏼

2. Add an incentive to your site to get users to sign up and create an account.  the more users you have logged in and checkout out the site the more abandoned notices will go out and the higher conversion rate you will have.  I have seen many different incentives setup.  Anything from a free ebook when you sign up for some promotional pricing on the first order.  It is totally up to you, you probably know your clientele better than we do.  If you tell us what kind of incentive you are wanting to offer Remote Hands can get it set up for you.

3. Enabling Ratings can help too.  When people come to the site they often like to see feedback from other buyers.   Google, Bing, Yahoo and other Search Engines take ratings into account as a ranking factor when they crawl pages now. Article on ratings as a ranking factor.

4. Enable automated notifications to request your shoppers review the products they purchased.  This is a super common practice these days, and best of all you can completely custmomize the message you send to your shoppers either offering them an incentive to leave a review or appeal to the humanity of helping out others with their important feedback.  See more about how to set this up if you are a WebsiteForge customer here.

Contact Kevin Gannon today if you wish to talk about more ways to increase conversions and other ways to market your website!

(248) 349- 6281

1.  Blog...In our system when you blog you will add new and fresh content to your site(there are many ways this can be manifested on your website), you can also have your posts go to Facebook and Twitter.  Which will draw interest and traffic to your website.  On top of those ways it will also email your subscriber list.  This is one of the best FREE ways to let people know exactly what you offer and what your company is about, and how you are different than the competition!

2.  Keep your site up to date.  Life get's crazy, we understand that.  But often things change and you may forget to update your website with whatever schedule, contact info, services, etc may have changed. Maybe you are offering an alternate contact for sales or support?  Maybe you have adjusted some pricing on your services?  That info should be current on your site.  It's easy to do with our new builder! You can also submit a Remote Hands request to have that info updated as well.  Both fast and simple ways to keep your site current. 

3. Be sure all of your local info is accurate as well.  There are many ways to be seen online, using free services like Bing local, Yelp, and Google Maps is a really great way to be found.  Make sure that your contact, schedules, prices and misc info is added to Yelp, Bing, and Google Maps and is the most current info.  This is a really great way to be found.  Here is a more detailed article about those services.

Contact Kevin Gannon today if you wish to talk about more ways to increase conversions and other ways to market your website!

(248) 349- 6281

1. E-commerce Advantage: Lower Cost

One of the e-commerce benefits is that it has a lower startup cost. Physical retail stores have to pay up to thousands of dollars to rent one of their store locations monthly. Also, they have several upfront costs such as store signs, store design, buying inventory, sales equipment, and more. Physical retail stores also have to pay staff to work and run each location. They may also need to hire security staff depending on the product value in the store.

However, with WebsiteForge annual costs for your e-commerce website can be as low as $1,188, cheap even when you compare to Shopify at $3,192 annually!  The WebsiteForge package is packed with Enterprise level features that don't cost you extra!  We're not here to nickel and dime ya, we want to help you succeed in your online venture.  Offering things like Free site reviews annually, free updates and upgrades that are automatically added for you to utilize, free assistance (Remote Hands and Unlimited FREE support) and so much more!

2. E-commerce Advantage: 24/7 Potential Income

One of the best advantages of having an e-commerce website is that it is always open for business! With your Facebook ads, you can attract someone at 11 p.m. or 4 a.m... Or like most WebsiteForge customers you can rank well organically and attract business for FREE from the search engines.   Most physical location stores are open between 9 a.m. to 9 p.m. By being available at all hours, you can attract people who would normally pick up a product in stores, if the store were open. You can also attract those who may have odd work schedules or who don't have time to shop in-person. For a customer to order at night, you don't need to have employees working the night shift to ensure all orders get processed. You'll never need to hire a security guard either!

3. E-commerce Advantage: Sell Internationally

Next on the list of e-commerce benefits is that a new brand can sell to customers around the world easily. You have the ability to discover your audience whether they're in the U.K., South America, or neighboring countries. If you choose to dropship from Inventory Source which has a variety of manufacturers to choose from or perhaps you want to push your product out to a variety of places online, you can do that with the Go Data Feed Integration.  Both options available from WebsiteForge, giving our customers another advantage.

Contact Us Today to get your business online

 Existing Customers, Click here to schedule your FREE website review!

Are you not a WebsiteForge Customer, and wanting more out of your website?

Click here to learn more!

We cater each website to the business owners needs.  This makes you stand out from your competition.  Not only to your customers, but to the search engines.  Because let's be honest, while you can adjust color schemes in templates to trick people into thinking you are "customizing" your website it doesn't fool the search engines.  The coding to change the color schemes isn't much at all and when the search engines see the same coding over and over they tend to start passing sites by.

Having a fully customized website, and the tools that we have built into our system to help you not only get seen in the search engines, but PREFERRED will put you miles ahead of where you would be with those other guys out there.

If you are wanting to get a custom website built for your business feel free to reach out to us!

• A Review is a buyer feedback about a product or service. 
• A Rating is generally a buyers input on the quality of a product or service. 
• And a Testimony is a consumers experience with your business or service. (IE Fast shipping, friendly customer service etc...)

Consumers generally rely on these types of feedback when they are making their purchasing or service choices online.  It is important to display this info loud and proud! :)

It is quite ok to ask your customers and clients to give you Testimonial feedback, ratings, and reviews. You can do so easily with our FREE mass mailing system!

(Use the instructions in this video and choose "ordered within" instead of "no purchase within" then ask your clients for a quick rating, review or testimony based on what you want and need on your site.)

All of these aspects are important for online businesses and they all have their place.  Each business is different, our system can accommodate all types of feedback.  Regardless of what you want or need to display on your website, WebsiteForge has you covered.

Feel free to contact us today if you would like to get set up with ratings, reviews or testimonies on your site.

We optimize, and test, then optimize some more at no extra charge!

I've talked to some SEO (Search Engine Optimization) experts and read many recent articles and the resounding replies I get, sound a lot like this:

"People need to understand that it's now a ranking factor and if their site is slow then it's going to hurt them."

Here at WebsiteForge, we stay faster than our competition to make sure our Clients stay faster than their competition.

I strongly suggest that you use a 3rd party testing tool - like www.gtmetrix.com to compare your site VS your competition...

And as always, feel free to reach out to us if you are not killing the competition in speed.  There is likely a very simple solution to resolve whatever is delaying loading.

We did a recent test, using some data that was provided to us by our friends over at ShopBakersNook.com

They have a good working friendship with one of their competitors and have done many different tests.  Over the course of the last year and a half we have poured into optimizing and updating the core elements and coding structure for optimal speed and loading times.  And this is a great example of how it's really paid off!

3rd Party Speed Test:	Google Speed Test

 You might think, well great, so they test better.  Why does that even REALLY MATTER?

We offer free integration with Google Sheets for all of your data.

With Google Sheets, you can create, edit, and collaborate wherever you are. For free.

Google Sheets is an online spreadsheet app that lets users create and format spreadsheets and simultaneously work with other people. Google Sheets allows businesses to integrate their data with 3rd party apps to expedite and in some cases automate every-day business processes, such as operations, reporting, shipping, updating Clients & exployees, etc.

Feeding Data Into Google Sheets 📝

Let's begin with a few ways that you can feed your data to Google Sheets. Once it's in Sheets, you can create charts, dashboards, or conduct the analysis to get the answers you need. Later, we'll talk about how Sheets can be an intermediate step in a workflow, and how it can go from there, out to other services or platforms.

• Feed your WebsiteForge product data To and From Google Sheets
• Feed your WebsiteForge order data To and From Google Sheets
• Feed your WebsiteForge Members To and From Google Sheets

These can be utilized in many different ways.  More to come on this below.
Also, soon, more areas of your WebsiteForge members area will be integrated with Google Sheets.

Google Forms 🎫

These days with the Google Docs Platform, it couldn't be easier to create a form and log the responses into a spreadsheet. It is now a built-in option to route your Form responses directly into Sheets. Forms can be a much more natural feeling method for users when you're looking to have them input data; consider this approach if it makes more sense than opening up your spreadsheet for collaboration.

Zapier ⚡

Introducing Zapier into your workflow can open up many powerful options to meet your needs. With Multi-Step Zaps you can do things like have an email with an attachment trigger a zap that will upload the attachment to dropbox, then have it notify you about the attached file in a communication app like Slack.

That is just 1 example of a multi step zap.  You can see all kinds of integrations with Google Sheets and Zapier here. 

Here's a good example of how to use the already great tools in WebsiteForge and maximize your social presence.

If you aren't already familiar with how our social media integration works I will summarize it by saying it's like having a dashboard from your website to broadcast to your social media.  With zaps you can take it a step further by expanding which social platforms you broadcast to.

Now that you see some ways that Zapier works, you can start to play around with the options at your fingertips.  Being able to push your WebsiteForge module data automatically to a google sheet and then triggering events from Zapier can help you automate tasks like never before!

If you would like assistance setting up an integration, feel free to contact support.

You don't want to find a storage unit to park your car in and never touch it again...You want a pit crew you can count on to keep your business engine running smoothly.

This is what sets WebsiteForge apart.  We don't piece together random elements from 20 different coders to try and just "Make things work".  We have in-house Designers, Programmers, Project Managers and tech support so that you get the very best option for your business.

We are your unfair advantage, here's another reason why:

WebsiteForge's Managed Services Broken Down for you...

Our monthly managed services are so much more than "just hosting".  It's an all in one bundle of savings that no one comes close to offering!     WebsiteForge offers an incredible monthly package that includes Hosting AND Services:

Outside research from Narvar has revealed that the modern retailer needs to look carefully at the quality of the communications experience they are providing before and after the "buy button" is pressed.

"Customers Judge their online shopping experiences in large part based on how retailers communicate with them after they click the 'Buy' button.  And the more thoughtful, intuitive, and personalized the communications are, the better."

The study also found that millennials and baby boomers strongly believe that fast and direct communications about an order are the number one factors in securing their loyalty.

Key findings:

• Millennials are 20% less likely to contact a retailer via email than baby boomers and are five times more likely to use live chat on a website

• Fast and direct communications about an order are the number one factors in winning the loyalty of millennials and baby boomers - that's over things like retailers sharing recommendations and product reviews

• Millennials are the age group least likely to want to be contacted by a retailer over SMS

Did you know you can customize(personalize) your automated notifications about orders to your customers?

There are some really helpful variables listed in this help article that can help you personalize your communications with your clients.

In this help article, you can see how to customize the invoices and order related notices that your customers receive.  If you have not done this already I strongly recommend doing so.  It can mean the difference between a 1-time customer and a repeat customer!

These days there are so many ways to stay in touch with your clients.  You have Email, Text, Phone calls, Live Chat, and so many other ways. 

1. Recover Abandoned Carts

2. Target, Re-market, and Upsell to previous customers

New Customers vs Existing Customers:

It's 68% more expensive to acquire $1 from a new customer than it is to upsell current customers (forEntrepreneurs)

You can see a general overview of the mailer here.

3. Announce your new products

Did you know you can setup automatic notices to go out, not only to your customers, but to Facebook and Twitter too!?!  This is a great way to inform your customer base and new potential customers about the items you have.

4. If you don't want to offer coupons offer STORE CREDIT!

It's hard to think of a group of buyers that are more likely buyers than your existing customer base that has had an abandoned cart... 

Imagine walking through a store and picking up an item, reading the items details, maybe even putting it in your cart or trying it on.  For whatever reason you take it out and put it back on the shelf.  Now, what if an employee, approached you with a 10% off coupon - not available to other buyers - but simply because you were carefully considering buying it but had not yet done so...  I think it's safe to say, for a good number of people, that might be enough to get you to buy.

Now imagine your website management software gives you a FREE tool to reach those buyers...

You can stop imagining now because WE DO!  WebsiteForge offers you a free customizable Abandoned cart notice.  For WebsiteForge clients, you can contact support or take a look at this step by step guide on how to enable and configure your notice.

Increase your conversion rate by motivating customers to recover their abandoned carts. Send automated cart reminders, easily customize email template and offer coupons to encourage your visitors to come back to your store.

•     Use customizable sending schedule
•     Add info about the shopper's cart they abandoned
•     Track sending history
•     Add a coupon code to incentivize your buyers

See what some of our customers that have taken advantage of this free feature have to say about it:

Shane Merem

What is Mobile-First indexing?

"Mobile-first indexing means that we'll use the mobile version of the page for indexing and ranking, to better help our – primarily mobile – users find what they're looking for."

Auto-shipping allows customers to schedule delivery of products (like a product subscription) — on a recurring basis. This allows businesses to generate repeat revenue without any additional marketing expense, or customer service effort.

For example, say a website sells protein powder. For gym members that drink a daily protein shake, their protein-powder packages usually last about 30 servings, or roughly one month. Instead of running out of protein and having to reorder at the last minute, “auto ship” enables customers to determine when they want their protein shipped — such as every 30 days. That way, they get a steady supply without running out or having to remember to place their order every month.
 

Products offered through an autoship program ideally should be those that are consumed within one month so that when the next month arrives, another subscription of the autoshipped order will be needed.

Autoship can also be used to ship a series of products over a period of months. One could be shipped item A this month, item B next month, item C the following month, etc. Collectible products, wine, books, home décor items, clothing… all of these items that would not be ordered identically each month could be ordered through an Autoship series program.

Autoship can be used to provide representatives with new products. As products are introduced periodically (perhaps monthly or quarterly), representatives who signed up for the new product subscription could receive these items first before they are available for standard orders.

AutoShip is available as an Ala Carte feature with your WebsiteForge basic manged service fees and hosting.  And is included with the Advanced hosting package.

It's quick and easy to enable the option for your clients to have a saved shopping cart in the WebsiteForge system!   This feature is so nice for those users that like to take their time with their shopping experience.  They can save the cart come back later and checkout with ease.  According to Kissmetrics, having this option on your website can help reduce shopping cart abandanment.

There are many reasons users will add an item to the cart and come back later.  If you are not offering this feature there are plenty of your competitors that are and most likely they are closing more sales because of it.  With this option and the Automated Abandoned Cart Email you are going to be a power house in reducing your abandoned carts for sure!

Our Remote Hands service is like no other!  Think of this as a personal assistant for your website.  You submit your needs to our Remote Hands team and we handle the changes for you for FREE!  That's right.  We include this service with your website.  1 hour a month of this service and if you don't use it, the time will roll over and accumulate! No more paying programmers to make simple website changes.  No more phone tag with Bob in his mom's basement so you can save money on your programming fees.    Remote Hands is like a concierge service for your website.  You make a request for some changes and the team does it for you. Of course you can edit your site at any time with our incredibly easy to use CMS (Content Management System), however most businesses become so busy that they prefer to just send over changes and updates to our team to handle for them.  We can even make suggestions on tools or utilities that will enhance your experience and your customers experience on your website.  When our clients were asked about why they use the Remote Hands service we heard feedback like this.

 See more about Remote Hands here.

"I love the Remote Hands service because I just don't have time to make the changes I need." 

 Roger R.

"WebsiteForge Exceeded my expectations with their Remote Hands service! I would recommend this service to everyone"

Bruce O.

 "I've really enjoyed the Remote Hands service, it really takes the pressure off of me.  And the suggestions from the staff have always been very helpful in making my website offer a better experience for my clients! :) "

Sarah H.

Protecting your website against theft is now considered mandatory for website owners. This is especially important for websites which are "content heavy" - pictures, graphics, video, etc. A lot of companies don't even offer this option, and if they do you need to buy a special add-on or upgrade.   As in the "bricks and mortar" world, there is no 100% guarantee against online theft but there are many things you can do to protect yourself and your website.

Most theft online occurs is because it is "easy" to do it. Just like leaving your front door open or your car unlocked, if you make it simple for thieves they will take advantage of it.

At WebsiteForge we offer copy protection for FREE!  It's easy to enable and is available to every client.

I can summarize this whole post in 1 word. Speed.

But I want to offer you a more detailed explanation of how important speed is, and why we are the unfair advantage for your website vs your competition.

Google on many occasions has emphasized how they value speed and show preference to sites that load quickly. (this isn't new, it's been something they've announced and place more and more focus on in the past few years.  They announced yesterday that this is going to play an even bigger factor for mobile search queries than it had in the past (effective in July)

Do you have questions about your website?  Feel free to contact us to discuss your website's performance.

*NOTE: This is not a boost in the rankings for being fast -- but rather a penalty for those who are not.  We speedtest every new website and responsive redesign.

Need more proof? 

See below here, Shopbakersnook.com is a client of ours that works really hard on their site.  In a speed test comparison with a HUGE competitor Wilton (you know the cake pan manufacturer...a GIANT in the industry)

Our client NOT ONLY out speed tests them...But also beats them in the search engines NATURALLY (not paid)