Hey its me again Shane may regret giving me a forum to were I can express my thoughts at any given moment. :)
Do you use your VCU's Gift lists and Wish lists to their full potential to make your customers feel like your site is a home on the web for them?
I use every extra option WF has on my web site and you should too! I have VCU'S and gift lists enabled and wish lists too. The reason is this. You need to create a home for that customer to come to. You want your web site to be that home for that certain product you provide.
Many consumers do not understand the VCU thing so a little marketing and explaining from you the owner of the web site will develop that home on the web for your customers.
On my site, I have for every $200.00 you spend you get $10.00 in VCU's. This can have a huge impact on peoples buying habits. You must set a goal for them to obtain and many will obtain it just for the sake of obtaining it.
Gift lists. You really need to enable those many people love to shop and save a product to a gift list. I see it all the time on my site. This is a no brain-er here just enabled it. This will help develop that home on the web for your customer.
Wish lists are the same as gift lists but again they are storing things on your site and it develops a connection to you and your site for that customer. I bet you know were certain things are stored in your garage or attic. The concept here is the same thing, make them store things on your site so they will come back to you to get it.
I hope terry is not overwhelmed in the morning with questions on how to do this. I will say I am sorry to Terry right now if that happens.